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Course Duration: 3 years Learning to invent, create and plan innovative and effective advertising campaigns, from drawing up the initial briefing to producing the final artwork, from setting goals to determining the budget, and even assessing the results, are all aspects which exist and play a large role in the new Advertising degree program. To achieve this, IED Communication proposes an educational program which combines theoretical training with the development of creative skills and practical implementation, with a special focus on the communicative potential offered by new technologies, workshops, attending advertising fairs and gathering with notable professionals from the world of advertising who are devoted to analyzing the national and international campaigns which set the current trends in communication. Students learn to create and plan advertising activities, which enables them to join any of the departments within an advertising agency. Advertising directors, creative directors, art directors, writers and copywriters are just some of the careers for which IED Communication provides training.
Professional Profile. Students will get the skills required to hold positions of responsibility in the advertising departments of companies and media firms, directing and managing the entire advertising department. Advertising agencies: in any of their departments, because they will have the perfect skills for creating and planning advertising activities. Accounts departments. Creative departments. Production companies. Media agencies. Agencies which specialize in promotional, relational or interactive marketing. Admission Requirements
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